You and I, as professionals, know what we do. We know how to do it. We've worked so hard over the years to understand our clients and how we can help them. So we learn the craft, perfect the art, package it up, and offer our services to our clients. And that will work well.
But that process takes many, many, many years. You've probably done it the same amount of time, if not longer, maybe shorter. But we take our time and perfect our craft to make it look easy. People from the outside, looking at the "end" result, which is how I work.
I always ask what's the "end" result. What do you want? As the "end" result.
We make the result look so simple, and easy, and effective. We both do. But what people don't see is how long it takes to get to that perfection, get to that result. And the only way you're going to be able to make it look simple is by doing the work and doing the grafting and doing what I just spoke about, doing everything you can to make it look easy.
So simplicity is hard. Is way harder than people make out it is. Because we make it look simple doesn't mean that it is simple. Just because we charge "so much money" for what we do, it's not the 10-minute job is not the 20-minute job is not the seven-day engagement. It's the years of experience that we bring you and I bring into the mix. The strategy that we bring into the mix that costs so much.
Not necessarily the actual work, because the work doesn't take that long to do necessarily. It's all the things that your client doesn't see that makes a good product.
Something I thought about the past couple of days that I wanted to share with you.
Anyway, have a great day. If you have any questions, there'll be a link here to have a chat, have a good day. Ciao.